What’s Trending in Type
I don’t know about you, but I love fonts and typography. There are so many fonts to choose from it’s really an endless supply of creativity. Different fonts and font trends seem to pop up each year and a lot of the times they coincide with Graphic Design trends. This year we are expecting to see everything from Art Deco Revival to Edgy and Futuristic.
5 Misconceptions About Project Management
Project management is a critical aspect of any business or organization. Unfortunately, it is also one of the most misunderstood and misrepresented areas of business. Misconceptions about what project management entails and how it is executed can lead to confusion and costly mistakes. This article will explore some of the most common misconceptions of project management and provide insights into what project management truly involves. By debunking these myths, individuals can gain a better understanding of project management and its importance to successful projects.
What Do I Do with Pinterest?
You may find it overwhelming to add yet another social platform to your list, but we want you to consider Pinterest as a potential channel to connect with your target audience, as it may surprise you with its marketing potential. While it may not be suitable for every business, it can be a valuable avenue for many.
How NOT to Blame
Blame is everywhere, not just in the workplace but in our society at large. Start looking for it, and you’ll find finger-pointing everywhere you go. If you want to have a successful company culture, you need to proactively address blame at your organization. In order to do this, you need to first identify and acknowledge the blame that is being thrown around. Then, you need to create cultural norms and expectations to prevent blame from festering.
Should You Be Using an Influencer for Content Creation?
From Cristiano Ronaldo to Kylie Jenner, it’s no secret that social media influencers can make a ton of money. Currently, Cristiano Ronalda makes $2,397,000 - per post! - according to influencermarketinghub.com. But did you know that working with an influencer could be the next big move for your brand? Let’s take a closer look at the pros and cons of hiring an influencer.
Accountability IS Kind
Avoiding conflict and shirking accountability can be tempting, especially when we don't want to come off as mean or confrontational. However, as we'll explore in this post, accountability is actually a kind approach that leads to greater freedom, happiness, and success in the long run.
Our Favorite Zaps - How eGuide Makes Use of Zapier
To Zap or not to Zap- that is the question! If not already utilizing the wizardry that is Zapier, then, chances are, you’re just a few Zaps away from unlocking the day-to-day automation vision you have only dreamt of achieving.
5 Adobe Illustrator Tips and Tricks
Maybe you are just starting out or maybe you have been using Adobe Illustrator for 20 years like I have. No joke, I still learn something new everyday! In this blog we are going to touch on 5 things we think everyone from novice to expert should know when using this program.
Tips to Maximize Your Organization's Intranet
Nope, that’s not a typo for “internet”! An intranet is a private, members-only viewing platform that companies can use to disseminate important internal information to employees. This is truly an untapped resource that many an organization does not utilize. No, the endless sea of Google Drive items in cloud storage doesn’t count!
Now that we know the basis of what an intranet is, let’s visualize the concept a little.
Social Media: The Next Big Shopping Hub
We know, and we’re here to tell you it’s okay. It’s okay, that you broke down, and you bought that product off social media that you kept seeing over and over again. We promise, it’s okay! You are not alone.
In fact, social media platforms are becoming the next big shopping hub. Here’s what you need to know about buying and selling on social media.
How Wellness and Productivity Go Hand in Hand
Wellness and self care often SEEM to be in conflict with hard work and hustle. We often think that self care means putting yourself first, taking it easy, giving yourself a break, and getting some ‘perspective’. Meanwhile, we often think ‘Hustle’ means breaking your back, pushing harder, pain equaling gain, and other unpleasant concepts like this… These definitions leave us thinking that we can’t always be productive if we want to take good care of ourselves, and that we can’t take good care of ourselves if we want to prioritize productivity.
Feeling Stuck? 5 Great Websites for Design Inspiration
We all feel stuck sometimes; creative blocks are no joke!
There are a lot of great websites out there for inspiration, staying on trend, and learning new tips and tricks. In this blog, we are going to touch on 5 different websites that are great for finding inspiration to keep those creative juices flowing!
5 Key Habits for a Savvy Scrum Master
There’s a narrative fed to us from a young age that we must always be self-sufficient, independent leaders. Being a trailblazer is an endearing professional quality, but most teams realistically need a balance of individuals with avid organizational skills to guide and encourage others throughout the duration of a project. In fact, having a sort of conductor focused purely on making sure teams communicate and depend on each other in a healthy fashion can end up separating the best teams far beyond the others. Introducing: our savvy scrum master!
How To Use a Hashtag and Why
Remember when life was simple and this sign - # - was known only as the pound key? We only needed to worry about it existing if we called into a company with a long menu and pound was one of the options. That, or when making a numbered list. Ah yes…the good ole days.
Now though, it’s not just called a pound sign, but a hashtag, and they seem to be everywhere. When, how, and why should a person be hashtagging? Don’t worry, we’ve got you covered.
2023 Graphic Design Trends
Close your eyes…
Think Minimalism, The 90’s, Beautiful radiant gradients and take a look into the future of design for 2023 with us!
As we dive into the New Year, we are seeing lots of new trends popping up all over the design world. In this blog, we are going to touch on a few of our favorites and explain a little bit more about their backgrounds and usage.
4 Components of Visually Appealing Web Design & Why it Matters
Small organizations often need the ability to launch a concept on a shoestring budget, and as we’ve seen firsthand, hard work, networking, and word-of-mouth will be the biggest driver of your organization’s website traffic in the early stages. So if you have made the decision to go it alone, we want to equip you with some key components that will have your site standing out against your competitors.
What Kinds of Social Media Posts Perform Best?
Social media is quite a tough nut to crack. Sometimes people get millions of views or followers off of posts and videos that seem to take no time or effort at all. Some people make it look so easy. However, if it was truly easy, everybody would be doing it. There are a few simple tools you can use to help create posts that will invite a little more engagement from your followers.
5 Signs It’s Time to Redesign Your Website
In a previous blog, we mentioned that keeping your website current and fresh is important. The same can be said for the design of your website. No, I am not saying that you need to do a complete design overhaul every two weeks, but if your website checks any of these boxes, it is time to think about an overhaul. Here are the 5 Signs It’s Time to Redesign Your Website:
How to Identify Your Audience + Develop Buyer Personas
“Cause you're working, Building a mystery…” anyone else remember that Sarah McLachlan jam? It definitely reminds me of how it feels to figure exactly who my customer might be. Sometimes it can feel like we’re just throwing darts in the dark, hoping to hit a bullseye.
However, there is one way you can start to make the path to seeing your customers a bit easier. And that’s by building a “Buyer Persona”. Or rather, identifying and creating an outline of your customer, that makes it easier to design marketing campaigns that will capture their attention. How exactly do you create a buyer persona?
Most Common Roadblocks Typically Seen with Coaching Clients
What is Shiny New Object Syndrome (SNOS)?
Shiny New Object Syndrome (SNOS) is when new initiatives and new ideas come easier than follow through. It’s the moment when a new opportunity arises through your network that might not be totally aligned with your services, but it just seems like something you shouldn’t turn down because of the impact it could have on your organization. What does this actually look like?
A fellow business owner tells you about the new project management software they’ve been using and how it has revolutionized the way they operate. So, of course, you schedule a demo and get sucked into the funnel, and all of the sudden a “change for the sake of change” is occupying your entire team's bandwidth.
Or, It’s when you learn about V2MOM (V2MOM is a coaching and project management framework) for the first time and decide it’s way better than the EOS system you’re already using (EOS is a trending entrepreneurial ‘operating system’ that can help businesses gain traction).
(Surprise: we are a little bias when it comes to this example… We LOVE V2MOM.)
The shiny new object (SNO) comes along, and all of those previously shiny projects, and initiatives you should be working on, fall by the wayside.