You may find it overwhelming to add yet another social platform to your list, but we want you to consider Pinterest as a potential channel to connect with your target audience, as it may surprise you with its marketing potential. While it may not be suitable for every business, it can be a valuable avenue for many.

The only saying goes, “work smarter, not harder.” This week we are going to teach you just that.

Blame is everywhere, not just in the workplace but in our society at large. Start looking for it, and you’ll find finger-pointing everywhere you go. If you want to have a successful company culture, you need to proactively address blame at your organization. In order to do this, you need to first identify and acknowledge the blame that is being thrown around. Then, you need to create cultural norms and expectations to prevent blame from festering.

Website Content: Keep It Fresh, Keep it Real

Every day seems to bring a new headline about ChatGPT's developments as we move closer to the true starting line of AI going mainstream. With so much happening, it can be challenging to keep up with it all. Fortunately, we've got you covered.

We are entering a new era…

As artificial intelligence (AI) continues to advance, chatbots are becoming more influential in our daily lives. From ChatGPT to Bard to Bing, there has been a lot of buzz about Chatbots. We've compiled a list of 10 TikToks that can help you better understand ChatGPT and AI chatbots.

Celebrating Women’s History Month!

Exceleration Music came to us with a challenge: We know we are going to grow 3x in the next few years. We also know that we don’t have the systems in place to navigate that growth.

This independent record label, formed by a partnership of music industry veterans, had the connections and know-how to make a splash in the music industry, but they hadn’t yet established their processes to match.

The biggest question on their mind - Google Workspace or Office 365?

We couldn’t wait to get started. We scheduled the Assessment kick off meeting as quickly as possible.

As a team passionate about using technology to create positive change, we at eGuide Tech Allies are always looking for ways to support nonprofit organizations that make a difference. We're especially proud to work with women-led nonprofits that break barriers, shatter stereotypes, and advance social justice. In this blog post, we're featuring incredible women-run nonprofit organizations supported by eGuide. We invite you to visit their websites to learn more about their missions, donate, and help them continue the impactful work they are doing.

From Cristiano Ronaldo to Kylie Jenner, it’s no secret that social media influencers can make a ton of money. Currently, Cristiano Ronalda makes $2,397,000 - per post! - according to influencermarketinghub.com. But did you know that working with an influencer could be the next big move for your brand? Let’s take a closer look at the pros and cons of hiring an influencer.

Coming into 2023, I had a completely different set of ideas of what the SEO game might look like for a website. However, in just a few short months, things have been completely turned upside down due to the creation and rollout of AI systems like ChatGPT, with Google’s chatbot version, called Bard AI, not far behind. So does that mean that SEO will become obsolete? Not exactly, but how it is used will likely change the more AI is developed. What does the CURRENT landscape look like this year?

Setting clear priorities is essential in achieving success in any project, whether it's a personal or professional one. Identifying the most important tasks and allocating resources accordingly helps the focus shift to what matters most and prevents us from getting bogged down by less important tasks. The same can be said about setting the stage for priorities, clients, and your staff. We’ll discuss how covering all of your bases BEFORE you start a project equals success.

Let’s Get Collaborative!

Operating a small business can feel like rowing a small boat with leaks everywhere. It takes agility, speed, and sometimes just pure will and resilience to keep the boat afloat as business leaders move from one crisis to the next, trying to patch things up as quickly as possible.

Avoiding conflict and shirking accountability can be tempting, especially when we don't want to come off as mean or confrontational. However, as we'll explore in this post, accountability is actually a kind approach that leads to greater freedom, happiness, and success in the long run.

To Zap or not to Zap- that is the question! If not already utilizing the wizardry that is Zapier, then, chances are, you’re just a few Zaps away from unlocking the day-to-day automation vision you have only dreamt of achieving.

Maybe you are just starting out or maybe you have been using Adobe Illustrator for 20 years like I have. No joke, I still learn something new everyday! In this blog we are going to touch on 5 things we think everyone from novice to expert should know when using this program.

Learn how these Automations and Helpful Habits can make your work life lighter and easier!

Nope, that’s not a typo for “internet”! An intranet is a private, members-only viewing platform that companies can use to disseminate important internal information to employees. This is truly an untapped resource that many an organization does not utilize. No, the endless sea of Google Drive items in cloud storage doesn’t count!

Now that we know the basis of what an intranet is, let’s visualize the concept a little.

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